logo Caroline

google ads services

Why work with me

I have invested a lot of time and money in advanced training to give me Google advertising knowledge that would challenge any agency in this country.  In fact, a lot agencies probably outsource their work to untrained freelancers!

I offer a ‘done for you’ service which will see me getting to know your business, your target customer and your goals before developing an advertising plan.

Depending on your industry or niche, I can implement and run one-off short-term campaigns, work with you on ongoing projects, or build evergreen funnels.

How Much Ads Budget Do You Need?

If you are hoping to spend £50-100 on your ads I am not the right person for you.

To work on a managed basis, you will need to invest a minimum of £1000 per calendar month in your ads budget. After an initial discovery call, I will guide you on the monthly budget you are likely to need.

What Results Can I Guarantee?

If you expect results overnight, then I’m not the right person for you. Paid media is all about testing and learning, so my clients need to adopt that mindset.

I can’t make any guarantees and a lot of the results depend on your website ,messaging and customer journey, however I promise that I will do the best job I can with the tools you give me and I will be entirely transparent on the results, including advising if we should stop the ads.  I will treat your ads budget as if it was my own money.

If you are ready to invest in your marketing and work with a UK based expert then lets chat.

What does the service involve

Certainly, I’ll make it more succinct and in the first person:

Step 1

Diagnose

First, we will step on a call together and chat through your objectives, and what you have done so far. My goal is to identify insights that set the foundation for a successful approach, ensuring we precisely target the right audience. We will look at your complete customer journey and ensure you have all the right foundations in place.

Step 2

Configure

Here I work on setting up your account. This means selecting the appropriate campaign types, setting up targeted keywords, crafting compelling ads, and establishing measurement tools for tracking success.

Step 3

Optimize

Now we have your campaign live, my focus shifts to enhancing the performance of the campaigns. I continuously analyse the campaigns and, make adjustments to bids, keywords, and ad creatives to improve results. The aim is to boost ROI by refining the campaigns for better conversion rates and lower acquisition costs.